Would Jesus use Facebook?
I donāt think Iāll be selling āWJUFā bracelets anytime soon, but thatās a valid question. In an age when everything is lightning-fast and millions of people use social networking sites, what is the church called to do? How can individual churches reach people in the āFacebook generationā?
At age 5, I played youth soccer. My team didnāt exactly understand the idea of working together. A clump of over-enthusiastic kindergartners surrounded the ball, every kid for himself. As we grew older, however, the clump began to spread out. We realized the importance of our relationship as a team.
My generation doesnāt simply want fast information; we want to respond to it.
Speaking as a college student, my generation strives to work as a team. We value relationships with other people. We look for fast and efficient connections. But we donāt stop there: we use our relationships and connections to collaborate and share ideas.
I know firsthand how engrossing social networking isājust ask me how I spend most of my time on the night before a final exam. Most of my generation can relate. In our world the Internet has not simply existed but has been a way of life. Weāve learned with it, worked with it, and socialized with it.
Social networking sites build and sustain relationships among people. Through sites such as Facebook or Twitter, I can talk just as easily with my cousin in Alaska as with my friend across campus. I can check out my friendsā pictures from the weekend, read my local news, catch up on a TV show, or see if the Detroit Lions are winning . . . or losing. The question begs to be asked: shouldnāt I be able to catch up on my churchās ministry too?
Itās no secret that churches have a difficult time connecting with people in my generation. In a world in which young adults look for instant connections and information, the church is being left behind. E-mail addresses, once considered ācoolā for churches, are now standardāas are websites. Yet checking a church website for updates is often inconvenient and time-consuming. If our churches want to connect with young adults, itās time for them to embrace the potential of social networking.
Social networking isnāt only for young people: 50- to 64-year-olds are the fastest-growing age group on Facebook. Social networking appeals to young adults, but it can connect people of any age.
The beauty of social networking is not only its speed or functionality, but that itās two-way communication. My generation doesnāt simply want fast information; we want to respond to it. We want to engage it. Unfortunately, no matter how hard you try, you canāt have two-way communication with a bulletin announcement.
Social networking holds untapped potential for members to share prayer requests, photos, small group information, and events. Not only can churches deliver this information, but members also can respond to itāand then respond to each other.
Yes, as some people point out, social networking can foster relationships that are insincere or superficial. But we must recognize that relationships, like all of society, are fallen. In this world we should not dismiss a concept because it isnāt perfect; we should engage the medium and strive to use it for Godās kingdom.
Social networking opens doors of communication for the church to explore. Jesus calls us to be of one body, and social networking promotes that kind of unity and constant communication.
In order to unite with my relational generation, social networking is an imperative first step. If Jesus used Facebook, would he ālikeā your church?
About the Author
Ryan Struyk was a former Banner news correspondent for classes Grand Rapids South and Thornapple Valley.